Virgin Atlantic cabin crew will be allowed to display tattoos on their arms after the airline said on Tuesday it had dropped a requirement for uniformed and front line staff to cover up inkings with long-sleeved shirts, plasters, or makeup.
A traditionally glamorous role, flight attendants have always been expected to look well-groomed, with most airlines setting strict dress requirements for staff. In 2019, Virgin dropped a requirement for female cabin crew to wear makeup.
The British airline founded by billionaire Richard Branson said it was now also relaxing its tattoo restrictions ahead of a fresh recruitment drive for cabin crew.
“Many people use tattoos to express their unique identities and our customer-facing and uniformed colleagues should not be excluded from doing so if they choose,” Virgin Atlantic’s Chief People Officer Estelle Hollingsworth said in a statement.
The airline said neck, face and head tattoos must still be covered, although it was currently reviewing that policy.
Offensive tattoos are also required to be covered up, it said.